In July, an alliance of national nonprofit organizations along with Emergent BioSolutions (sponsor) announced the launch of a new video and radio public awareness campaign – Reverse the Silence – to put the national spotlight on overdose risks associated with opioid use.
Reverse the Silence was developed in collaboration with Community Anti-Drug Coalitions of America (CADCA), Mothers Against Prescription Drug Abuse (MAPDA), SAFE Project, Shatterproof and Emergent (sponsor). As part of the campaign, professional football player Darren Waller and lifestyle influencer Dani Schaffer openly share their stories of addiction, overdose and tragedy in new television and radio spots airing across the country. Learn more at ReverseSilence.org.